Odeyemi Olusola Olatunbosun
Research by odeyemi olusola olatunbosun
Related categories: Social and Management Sciences
Digital Marketing and Entrepreneurial Behaviour in Southwest, Nigeria
The study explored the nexus between digital marketing and entrepreneurial behaviour among youth corps members in southwest Nigeria. From this study’s broad objective, three specific objectives and research questions were deduced. Exploratory research design was employed. Self-designed questionnaire and executive interview guide were used to obtain data from the recruited respondent. While, convenient sampling procedure was used to select one-hundred and twenty respondents for online google...
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